Blog

Branding 101: Let’s Talk Logos

10 hours ago

A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element t...

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How to Reduce Stress on the Job

Oct 17

Here are some interesting stats for you. More than 157 million Americans are part of the U.S. workforce. Considering that number, did you know that workplace stress is responsible for up to $190 billi...

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Case Study: Good Deeds for Kids in Need

Oct 10

Item: Landscape Mesh Tote Purpose: Fundraising Gala gift bag Audience: Kids in Need Foundation supporters The Kids in Need Foundation Gala is one of the organization’s largest fundraising eve...

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Case Study: Bear With Us

Oct 03

Description: Plush Big Paw Bear with ShirtIndustry: Financial Services / BankingWhat it was purchased for: A bank chain needed a product for tellers to hand out to new account members.How it was distr...

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The Power of Promo: Why People Love Freebies

Sep 26

Getting free items can feel like winning the lottery. Whether it’s a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get something f...

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Case Study: Financial Industry

Sep 18

  Products Javalina® Classic Pen   Industry Financial   Application Direct Mail   A local bank wanted to increase awareness of its low mortgage rates and decided to d...

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How to Gain Inspiration in 5 Minutes

Sep 11

People demand a lot of creativity from professionals these days. We live in an era of media overload, where viral video marketing and colorful infographics have become accepted means to engage an audi...

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10 Promo Products for Auto-Lovers

Sep 04

Grab your keys and prepare for a Bo Duke slide across the hood of your car. It’s time to take a look at 10 promo products for auto-lovers. For this list, we put together a travel-bag of gear wor...

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The Secrets to Attracting Ideal Customers

Aug 27

You put together the business plan, signed the lease, designed an informative website and…*crickets*.  It can be pretty discouraging when you put in the effort, but you’re not attra...

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Case Study: It's in the Bag

Aug 20

Description Non-Woven Shopper Tote Bag Industry Bookstore What it was purchased for A large Metropolitan Community College Bookstore wanted to feature a reusable shopping bag to the students who ...

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7 Promotional Products For Those On the Go

Aug 11

According to a 2016 AAA Foundation report, American drivers spend an average of more than 17,600 minutes behind the wheel each year. Now, imagine that someone is looking at products with your logo for...

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6 Retro Products That Are a Blast From the Past

Aug 04

No matter what decade you think of when you think of “retro products”, you can bet there’s a customizable product perfect for your next event. Using nostalgia to promote your busines...

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Case Study: The Write Stuff

Jul 28

Description: Rumba PenIndustry: AutomotiveWhat it was purchased for: An automotive supplier wanted to make their name visible in automotive stores around the country.How it was distributed: Pens were ...

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Customer Experience + Branding: The Relationship Goals of Marketing

Jul 21

Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand’s values. But the truth is, positive customer experiences can be diffi...

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Case Study: I Was Framed!

Jul 13

Objective: The city was celebrating National Public Works Week with a community event. The event provided education for community members, as well as games for entertainment. Event planners wanted a...

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Graphic Design Terms Everyone Should Know

Jul 06

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save you f...

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Your Guide to Promo Hats

Jun 29

A hat is a hat, right? With so many different styles available, it’s easy to get confused. With this quick guide to promotional headwear, you’ll learn the differences between the various s...

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Your Graphic & Web Design Cheat Sheet

Jun 22

The world of graphic and web design is complicated and there is a lot of terminology out there to learn. To help you out, we’ve put together a cheat sheet with answers to some of the top graphic...

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Case Study: Success on Campus

Jun 15

A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most st...

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Cook Up a Storm With These 5 Promotional Products

Jun 08

There are hundreds of cooking gadgets that claim to make people’s lives easier but many of them end up collecting dust in the junk drawer. We’ve found the best and most useful kitchen prod...

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8 Essential Office Supplies for Remote Workers

May 24

Since the CDC declared the COVID-19 virus a pandemic on March 11, 2020, various shelter-in-place and social distancing rules have been put into place to help slow the rate of infected peoples in the p...

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A Lunch That Packs a Punch

May 17

Description: 3 Section Lunch Container Industry: Healthcare What it was purchased for: A hospital was looking for a unique lunch packet for nurses, doctors, and anyone else employed at any of the ho...

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6 Purr-fect Promo Products for Cat Lovers

May 10

Everyone knows that dogs are man’s best friend, but did you know that cats have been living alongside humans as companions since at least 7500 BC? In 2017, cats were one of the most popular pets...

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Case Study: Wine for the Win

May 03

A local winery at their annual fall festival was looking for a way to boost their sales on take-home bottles of wine. So, they gave away the imprinted Winged Corkscrew to anyone who purchased three bo...

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5 Steps to Achieving Your Goals

Apr 26

If you’ve ever watched a TED talk or listened to any of your teachers in school, you’ll know that setting goals are the stepping stones to getting where you want to be in life. You watch o...

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Case Study: Zip It Up

Apr 19

Description: Hit Sports Pack with Front ZipperIndustry: Broadcast Media/TelecommunicationWhat it was purchased for: A cellular provider needed giveaways for an event at a major university.How it...

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Get in Gear With These Automotive Promo Products

Apr 11

Branding these car-accessory promotional products for a campaign will drive more customers to your business! In the U.S., the average daily work commute is 26 minutes and Americans spend around 38 hou...

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Graphic Design Terms Everyone Should Know

Apr 04

It can be hard to communicate with a design team on a project when the designers speak their very own language. That’s why we have a rundown of words you may come across frequently that can save...

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7 Financial Products That Are a Great Investment

Mar 28

Finance-themed promotional products are a great marketing investment and help increase brand awareness and customer loyalty. These 7 products can be used as financial seminar gifts, banking giveaways,...

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Case Study: The Weather is Snow Joke

Mar 20

Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip....

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These Are the Tech-Savvy Promotional Products You Are Looking For

Mar 13

Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiquiri...

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Case Study: Raise Your Glass!

Mar 06

Objective A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales and highlight their weekly specials while encouraging enrollment for their ta...

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6 Promo Products for the Great Outdoors

Feb 28

A little branding goes a long way with these promo products perfect for the great outdoors! By adding your logo to these six sturdy items, your brand can be seen on hiking trails, huddled around a cam...

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Our Top 10 Favorite Eco-Friendly Products

Feb 20

Sometimes it’s good to take a moment and get in touch with Mother Earth. Not only are these products great for printing your company logo or message, but they also serve dual purposes. The produ...

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Case Study: Plastics Make it Possible

Feb 13

Description: Oasis Recycled Bottle Pen Industry: Chemicals What it was purchased for: Trade Show Giveaways How it was distributed: A chemical company needed something to give away at a tradeshow. T...

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8 Corporate Gifts for Your Employees

Feb 06

The employees are the backbone of every company. And when your employees have been working hard all year to bring in tremendous results, nothing conveys your appreciation more than a corporate gift. A...

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5 Tips for Boosting Social Media Engagement

Jan 30

Social media is used for different purposes. News outlets tweet out breaking news, fashion trends are posted on Instagram, and political ads are promoted through Facebook. Social media platforms are a...

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Swing, Batter! The Best MLB Promotions

Jan 23

Looking beyond the peanuts and Cracker Jacks, there are some creative new promotions heading to major league baseball stadiums this season!  The tradition of these MLB giveaways dates all the way...

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7 Retro Products That Will Turn Back Time

Jan 15

Do you ever have that moment when you look at something and you get an overwhelming surge of nostalgia? Everyone loves a good throwback, especially when it's a cool, vintage product. Below are seven r...

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5 Promotional Products for Firemen and Fire Departments

Jan 08

  Firemen deserve a special kind of admiration. They spend their careers rushing into buildings while others are rushing out. Many departments require aid from the community, and that’s wh...

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Case Study: Lunchtime Loot

Jan 01

A restaurant supply company was planning its annual company picnic for employees and their families. Every year, the company gives employees a nice gift in the $10 range. This year, the company chose ...

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Top 8 Promotional Products for Real Estate Professionals

Dec 25, 2019

If you work in real estate, you know that your field generates billions of dollars in revenue per year in residential, commercial and industrial sectors. And you could pocket a good amount of that yie...

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Case Study: A Gift to Build a Dream On

Dec 17, 2019

  Description: Medium Pillow Box Industry: Healthcare Personalization The pillow box was modeled after designs used at a charity golf tournament benefitting the hospital. Because children at ...

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10 Luxurious Products for Your VIP Customers

Dec 10, 2019

Most people crave the feeling of class, power, and status that comes with enjoying luxury products. Those who claim they don’t, just haven't gotten a chance to experience it for free. So, what b...

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Drink It In: 6 Drinkware Products to Quench Your Thirst

Dec 03, 2019

What better way to put your money where your mouth is than to add your logo to some stylish drinkware? We have six unique picks to inspire your next drinkware order! Moscow Mule Gift Set Cheers to...

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Case Study: Recycle, Reuse, Read a Book!

Nov 26, 2019

Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the students ...

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Top 10 Promotional Product Ideas for the Construction Industry

Nov 19, 2019

Whether you’re working in the construction industry, cater to outdoor enthusiasts, or simply want to lead a company-wide safety session, having an array of timely, yet practical promotional prod...

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What Millennials Want (And How to Work With Them)

Nov 12, 2019

Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for le...

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Case Study: A New Way to Do Cross-Promotions

Nov 04, 2019

  Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch  Goal of Promotion: Promoting Store Sales Description o...

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Case Study: Hay, Where'd You Get That Tote?

Oct 28, 2019

Description: Large Boat ToteIndustry: Sports / FitnessWhat it was purchased for: Horse show giveawaysHow it was distributed: A local horse show needed gifts for their major contributors. A VIP t...

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5 Corporate Gifts Your Clients Will Love

Oct 21, 2019

Corporate gifts are a great way to thank your clients for keeping you in business. When done right, they can also function as employee rewards/incentives. Here are a few of our favorite promotional pr...

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5 Out of the Box Promotional Products We Love…and You Will Too!

Oct 14, 2019

  We’ve all been stuck in the same rut while trying to come up with some original ideas to appeal to customers. Are you in need of some extra product inspiration? If so, here’s a lit...

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Case Study: College Fair Giveaway

Oct 06, 2019

Description: 4" Mini Plush Buddies Frog with Shirt Industry: Education What it was purchased for: A community college was looking for a giveaway item to have at their booth for the upcoming college ...

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5 Office Toys That Will Bring Your Brand Joy

Sep 29, 2019

  Look around your office and you will probably find that your coworkers’ desktops are riddled with a variety of knick-knacks, toys, puzzles, and stress balls. Office toys are a great way ...

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Case Study: Improve Sales and Traffic

Sep 22, 2019

A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their need...

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Case Study: 3D is the Key

Sep 15, 2019

A company was looking for unique items to commemorate the celebration of its 45th year in business. They wanted to incorporate a new logo that communicated the anniversary as well as the range of prod...

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Case Study: Jot It Down

Sep 08, 2019

Description: Mini Flip Pad Jotter Industry: Financial What it was purchased for: An investment firm wanted to promote their new financial blog to their existing customers with a memorable branded it...

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The Best Promotional Products for Sports Fanatics

Aug 31, 2019

With football season right around the corner, people are gearing up to support their favorite teams.  Whether they’re grilling hot dogs at a tailgate or cheering in the stands, fans love we...

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6 Things You're Missing Out on by Not Using Promotional Products

Aug 24, 2019

Promotional products aren’t just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a pro...

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8 Dental Products That Will Make You Smile

Aug 17, 2019

Promotional products are great for handing out after patient visits, at conferences and events, or to have available in your reception area. Here are our 8 favorite dental promotional products that he...

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Case Study: The Big Picture

Aug 10, 2019

Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat b...

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Corporate Social Responsibility and the Beauty of Giving Back

Aug 03, 2019

Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn’t it?But it doesn&rs...

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Case Study: Beach Balls? Bingo!

Jul 27, 2019

Description: Beach Ball Industry: Tourism What it was purchased for: The customer was looking for a low-cost, family-friendly summer giveaway item to promote their city's summer tourism program in t...

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3 Things Every Busy Professional Needs

Jul 19, 2019

If there’s one thing we never have enough of, it’s time. We haven’t quite figured out a way to freeze time yet, but we have found ways to save it. If you’re a busy professional...

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30 Quotes That Will Motivate You to Succeed

Jul 12, 2019

We all want to succeed in business and in life, but sometimes we could use an extra boost of motivation. Some of the most successful people we have ever known have failed many times before succeeding....

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Advice for Getting the Most Out of a Business Trip

Jul 05, 2019

Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of business ...

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6 Promotional Products That Put Safety First

May 30, 2019

Whether it’s on a construction site, warehouse, or a laboratory, it’s always important to help your workers stay safe. Encourage your employees to make safe choices all year long with thes...

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5 Invaluable Marketing Books to Help Grow Your Brand

May 23, 2019

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless resour...

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Case Study: Getting Bent out of Shape for More Business

May 16, 2019

Product: Gel Stress Toy Client: Health Food Store What it was purchased for: As a gift to reward customers for spending over a certain amount. Why it worked: The gel stress toy which, unlike the fo...

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Your Brand Is Your Business - Market It!

May 09, 2019

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust wit...

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7 Ways to Instantly Make Your Website More User-Friendly

May 01, 2019

With more and more people preferring to conduct business exclusively online, a user-friendly website isn’t just desirable, it’s required if you want to be successful. These seven tips will...

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Case Study: Keeping Colds at Bay, One Spritz at a Time

Apr 24, 2019

  Keeping Colds at Bay, One Spritz at a Time Organization High School Product Featured Spray Hand Sanitizer Goal of Promotion To promote good health for the winter season Description of C...

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Case Study: Stick to the Schedule

Apr 17, 2019

Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distribut...

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Drive Traffic with These 6 Trade Show Ideas

Apr 10, 2019

Tradeshows are important opportunities for your company to reach out to customers and prospects face-to-face and make lasting impressions. Make sure you’re prepared with the proper supplies to e...

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6 Promotional Products That Put the “Fun” in Fundraiser

Apr 03, 2019

Promotional products can help your fundraising event get donors in the giving spirit and maximize the amount of money you raise for charity. These 6 products for fundraisers show off your charitable c...

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8 Promotional Products to Win Game Day

Mar 26, 2019

From Friday night lights, Saturday morning tailgating, to Sunday watch parties, show support for your team with some promotional products for the win! Touchscreen Gloves Add your logo to these tou...

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6 Things You Need on Your Desk

Mar 19, 2019

Most of us spend as much time at our desks as we do in our homes. If that’s the case, we should all put some time and effort into making sure our workspace is as happy and motivating as possible...

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Case Study: Raise Your Glass

Mar 12, 2019

The NY Yankees wanted to create special commemorative bottles to celebrate Derek Jeter’s accomplishments at Yankee Stadium. They chose 150 magnum-sized (1.5L) bottles with a special logo and Jet...

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7 Ways to Take Advantage of Your Lunch Break

Mar 05, 2019

Taking a lunch break is important. It’s a time when you can step away from your computer and have a little “me” time. Your lunch break should be a time when you can unplug and stop t...

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10 Must-Have Tech Products and Accessories

Feb 25, 2019

If you want to give your brand a modern and fresh new identity try throwing some cutting-edge tech gadgets into your marketing mix. The wave of wireless charging options, portable speakers, and wearab...

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Relax and Unwind With These 10 Promo Products

Feb 18, 2019

Like that classic Beatles song, sometimes it can feel like your working eight days a week. Maybe you’ve had back to back meetings or you’ve had a stressful travel week. Whatever the case, ...

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6 High-Tech Promotional Products

Feb 11, 2019

It seems like there are new cutting-edge gadgets coming to market every day.  It’s getting hard to keep up with what is really going to make your life easier and what’s just hype. We&...

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O Canada! 6 Promotional Products Made in Canada

Feb 04, 2019

From sea to sea, Canada is a large and beautiful country that produces a wide range of products. There are so many Canadian-made products to choose from, but we worked hard to narrow it down to a shor...

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9 Promotional Products for Tech Wizards

Jan 28, 2019

Did you know that American consumers own, on average, at least three connected devices? Add your logo to these top tech accessories and your company will become a part of your customers’ daily l...

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7 Sources to Boost Your Creativity

Jan 21, 2019

Feeling stumped? Uninspired? Fresh out of ideas? Thanks to the wonderful gift that is the World Wide Web, creative inspiration is just a few clicks away. These are some of our favorite sources to get ...

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Case Study: It’s a Date!

Jan 14, 2019

Description: Desk Calendar Industry: Insurance What it was purchased for: A local insurance agent wanted a way to connect with customers, and capture new leads, with a useful promotional item that w...

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Case Study: Pillow Box

Jan 07, 2019

Objective A children's hospital wanted to send a thank you gift package to donors. They wanted patients to be able to add a personalized touch to the gift to connect donors better to the cause. Prod...

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8 Promo Products That Will Kick Start Your Goals

Jun 28, 2019

We all want to live healthier, sleep deeper, and work better. These motivational promotional products will help kickstart goals and increase your brand visibility! Exercise Band Let's get physical...

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25 Insane Facts About Promotional Products

Jun 20, 2019

You don’t have to work in the field of promotional products to notice the impact they can have on any organization’s marketing efforts. As the most effective medium of advertising across a...

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Case Study: Boosting Trade Show Booth Traffic

Jun 13, 2019

The “Golden Lanyard” to Boosting Trade Show Booth Traffic   Organization: Health Care Organization   Product Featured: Cotton Water Bottle Strap   Goal of Promotion: D...

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How to Protect Your Business From Hackers

Jun 06, 2019

Business owners have a lot to lose in the event of an unfortunate data breach. From intellectual property to customer lists to bank account numbers, hackers have their eyes set on the most invaluable ...

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